Top 5 Virtual Fitness Programs in Colombia Q3 2023

In the third quarter of 2023, the top five virtual fitness programs in Colombia showcased diverse trends in downloads, revenue, and active users. Here's a detailed look at their performance:

silBe by Silvy Araujo saw fluctuating weekly revenue, peaking at around $11.8K in early August before settling to approximately $8.6K by the end of September. Weekly downloads for the app varied significantly, reaching a high of 842 in late July and a low of 302 in early September.

Strava: Run, Bike, Hike experienced a steady increase in weekly revenue, peaking at about $8.5K in early September. The app's downloads remained strong throughout the quarter, with a notable peak of 4.8K in early July. Weekly active users showed a slight upward trend, reaching a high of 123K in early September.

Zwift: Ride and Run had a stable revenue trend, with weekly earnings mostly hovering around $2.4K, and a slight dip to $1.1K in early September. Downloads remained relatively low, peaking at 117 in early July. Active users saw a slight decline from 500 in mid-July to 397 by the end of September.

Freeletics: Workouts & Fitness showcased consistent weekly revenue, maintaining around $1.5K to $1.8K. Downloads fluctuated, peaking at 3.7K in late June, and active users varied, peaking at 10.6K in late June and dipping to 7.1K by the end of July before stabilizing around 8.3K in late September.

Lastly, Yoga-Go: Workout & Exercises demonstrated varied revenue trends, peaking at $1.8K in late July. The app saw a significant surge in downloads in early July with 2.8K but experienced a drastic drop to just 34 by the end of September. Active users peaked at 11.3K in early July and then declined to 5.1K by the end of September.

These insights highlight the dynamic landscape of virtual fitness apps in Colombia during Q3 2023. For more detailed analytics and trends, visit Sensor Tower.